Professional services

Get found for the expertise you are known for, then let it earn a consult worth your time before a buyer shortlists anyone.

The problem

Buyers cannot tell who is best from a services list. They search the specialty, read the firms whose thinking they can actually see, ask AI who handles their kind of problem, and shortlist on trust. The insight trapped in your partners' heads never makes the case, so the most capable firm loses to the one whose expertise shows up. Most firms know their "about our team" page could belong to anyone and still cannot fix it: the work is constant, spans a dozen surfaces, and never fits between billable engagements.

What Helix drives: four outcomes

Every activity ties back to one of four scores. No vanity metrics.

1. Get found on Google. Rank for the specialty and service searches your buyers use ("fractional CFO for SaaS," "manufacturing recruiter in [city]," "how to value a services business"). We audit the site, find the keywords you're a position or two from the top on, publish the posts that win them, and measure rank movement weekly.
2. Get found in AI answers. Be cited when a buyer asks ChatGPT, Claude, Perplexity, Gemini, or Google AI Overviews who handles their kind of problem or how the work is done. Every week we ask those tools the questions your buyers ask, see whether you're in the answer, and publish the posts that get you named.
3. Get found in conversations. Show up where your buyers already look for a firm: LinkedIn, business and industry subreddits, YouTube, the Slack and community groups they trust, and the podcasts and comparison articles they read before they shortlist anyone. We watch everywhere people talk and reply in your voice, inside what your partners approve.
4. Turn found into customers. Traffic is wasted if the page doesn't earn the consult. We drive the right buyers there and measure whether they convert, then show you what's helping or hurting: the problem you solve and the outcome you deliver, a clear path to book, and the proof that earns it (case results, testimonials, and credentials where permitted). You know exactly what to fix.

Scope: we work the places online where these four are won or lost. No logos, signage, print, or direct mail.

How it runs: three engines

• Authority Engine - blog posts, comparison pages, use cases, tutorials, newsletters. Every piece answers a real buyer question. Feeds all four outcomes.
• Social Engine - X, LinkedIn, Reddit, Facebook, Instagram, TikTok, YouTube, Snapchat, forums, plus we watch for buyers who are ready. Feeds AI answers, conversations, and conversion.
• Outreach Engine - signal-based outreach: we catch buyers the moment they tip their hand (asking for a recommendation, calling out a competitor, actively shopping) and send a personal first message about the exact thing that just happened. No templates, no blasts. Plus direct outreach to creators, partners, and journalists whose audience overlaps yours. Feeds Google, AI answers, and conversations.

You approve in ten minutes a day. We ship. A real report lands every Friday.

What gets owners excited: signal-based outreach

SEO and AI citations are a build that pays off over months. Signal-based outreach pays off now. The moment a buyer tips their hand (asks for a recommendation, calls out a competitor, or starts actively shopping) we catch it and send a personal note about that exact thing. No templates, no blasts. And it runs on the same system as your content and your rankings, so every piece feeds the next: the outreach points to the article that ranks, the article earns the AI citation, the citation earns the next mention. Any one channel is a line item. Run together, they are a growth system.

Proof

Our co-founder drove +172% recurring revenue as CEO of Blue Eye running this kind of playbook. We run Helix on our own brands first, so it grows our companies before it grows yours. Agencies charge $5K to $15K a month for one or two channels.

Pricing

Plans from $99/mo. Three self-serve plans - Starter ($99), Growth ($249), Pro ($499). Helix produces the work each week in your voice; you review and approve, then post it yourself or let Helix post for you. Human review on every plan. Coaching sessions on Growth and Pro. All four outcomes and three engines on every plan. No setup fees. Cancel anytime.

Who it's for

Partners and owners of small and mid-size consulting, accounting, recruiting, engineering, agency, and advisory firms whose reputation outruns their website, where buyers research before they shortlist, and who want the whole growth surface run for them instead of hiring one channel at a time.

Not for: firms that need offline or brand-agency work (logos, print, events) or a single one-off campaign.

Next step

Book a 30-minute mapping call. We show where growth is hiding and you leave with a plan whether or not you hire us.